Citations



 **Figures**

 Figure 1: Search Engine Marketing: Danard Vincente, Flicker from Yahoo, July 12, 2007

 Figure 2: Spider: How Stuff Works, Retrieved July 24, 2011.

 Figure 3: Google Screen Shot: July 26, 2011

 Figure 4: Google Results Page Screen Shot: July 26, 2011

 Figure 5: Sherlock Holmes: Elliott Brown, Flicker from Yahoo, June 5, 2010.

 **End Notes**  Franklin, Curt. (2000, September 27). //How Internet Search Engines Work//. Retrieved from http://computer.howstuffworks.com/internet/basics /searchengine.htm

 LeFever, Lee. (Producer). (2008, November 12). Web Search Strategies in Plan English [Video Podcast]. //You Tube//. Retrieved from http://www.youtube.com /watch?v=Ao9_DzBmBtw